Email Marketing and Engagement Campaign
I design and manage targeted email marketing and engagement campaigns that drive enrollment, participation, and follow-through in online learning environments.
My work includes audience segmentation, campaign planning, accessibility-first content design, and performance tracking across platforms such as Constant Contact.
I focus on aligning messaging with instructional goals, using clear calls to action, timely reminders, and learner-centered language to increase attendance, completion rates, and post-event engagement.
I also analyze open rates, click-throughs, and attendance data to refine campaigns and inform future instructional and outreach strategies.
These campaigns support webinars, self-paced courses, and training programs, ensuring learners not only register but show up, engage, and complete.